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Mercedes-Benz Marks The Launch Of The New GLK With A European Design Competition |
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To celebrate the European launch of the new GLK this fall, Mercedes has
announced today they'll be holding a special design competition centered
around the SUV's groundbreaking styling. Titled 'The design:project',
the rules are simple. Six universities located in six European design
capitals have been asked to put together an interdisciplinary team, who
then have until the end of July to create various objects in different
design areas, such as furniture, everyday objects and technical equipment.
The designs must all be in line with an overarching theme, and they can be
submitted in any form, including sketches, graphics, animations and
models. The condition is that all objects and creations must be
presentable in a surface area measuring 10 x 15 meters. Read more
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